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Steve Demicco, Campaign Manager for Governor Jon Corzine (D-NJ)
"Not only did The Mellman Group play a critical role in helping us develop every facet of our strategy from message to targeting, they also got the basics right. The Mellman Group gave us an accurate portrait of the real state of the race throughout the campaign. And unlike so many of the other polls in New Jersey, The Mellman Group's accuracy was borne out in the final results."
Dan Schooff, Campaign Manager for Governor Jim Doyle (D-WI)
“From strategy and message to free press and paid media, from micro-targeting to macro-targeting, The Mellman Group was deeply involved every step of the way.
No detail was too small, no challenge was too great for them.”
Howard Edelson, Campaign Manager for Governor Jennifer Granholm (D-MI)
“Facing a billionaire spending over $50 million in a state with a 68% wrong track, we needed the very best polling, strategy and targeting — and that is what we got from The Mellman Group.
They played a central role in winning this race by helping craft our message, giving us the right vocabulary with which to communicate it, developing our strategy, and by using sophisticated micro-targeting models to expand our target and GOTV universes.
We simply could not have prevailed without them.”
Matt Butler, Campaign Manager for Senator Maria Cantwell (D-WA)
“[The Mellman Group had] accurate numbers, effective strategies and calm direction in the midst of the storm, all of which helped make the difference for us.”
Andy Winer, Campaign Manager for Senator Dan Akaka (D-HI)
“Hawaii’s ethnic diversity makes it an extraordinarily difficult state in which to poll. The Mellman Group helped us develop our winning message and strategy, and their numbers were dead on when other pollsters were wildly off.”
Roman Levit, Campaign Manager for Congressman John Barrow (D-GA)
“The Mellman Group team led by Michael Bloomfield was a key part of our campaign, developing the message and strategy to win, and in the end giving us numbers that were right on. Whether it was an Iraq op-ed, or crunching numbers on the new district, they were there every step of the way.”
John Sowinski, Consultant for Ammendment 4 to the Florida Constitution
“We could only afford one spot and we had to make sure it was the right one. After The Mellman Group worked with Hill Research on a poll to define our message, we used The Mellman Group’s innovative Internet ad testing techniques to make sure the Squire Knapp Dunn spot we aired was the most effective one possible. And it worked.”
Gale Kaufman, Lead Consultant for the Defeat of Propositions 74 and 76 in California
"Since January, I've relied on The Mellman Group to help shape the strategy that brought down [Governor Schwarzenegger's] appeal and defeated his initiatives. Moreover, when many polls were so far off, it was good to know that The Mellman Group data could always be trusted to be right on the money."
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